From Cally Robson, Coach & Founder, She's Ingenious!...

We're sitting on a revolution. And it's soooo big, we can't even see it. It's not just the new social media. As solo product entrepreneurs the resources at our fingertips now are dazzling. Finding manufacturers, testing the market, sourcing clever materials, finding distributors, selling direct, connecting with experience. It's all there. And my drive for 2010 is to show YOU where to look. For a start, check out the Inventables tip below. And I'm super chuffed Mandy Haberman, my long-time hero and inventor of the Anywayup Cup, is giving an online presentation for us. Do join us - it's free and open to all. :)Cally

Tips and Events For Everyone     Online Presentation: How To Handle The Risks Of Launching A New Product (24 Feb 2010, 11am GMT) Mandy Haberman offered her patented leak-proof Anywayup Cup to 18 companies in the baby product industry. They all turned it down. Little did she think that one of those potential licensees, 18 months after watching her successfully launch the product herself, would come out with a copy. Join us in this live webinar to hear Mandy's story, and her tips for handling risks to your business   more info > > >   How An Online Material & Technology Marketplace Can Help You (Part 1 of 2) Screencast tip by Cally Robson Need inspiration for a new product? Can't find the material you need to design your product features? Got a material or techology you've invented yourself? This screencast walks you 3 ways the Inventables website can help you as a solo inventor or designer . . . keep reading .   Members-Only Highlights...     Sourcing Materials And Components For Your New Product - Part 1 The Far East Screencast tutorial by Cally Robson Finding the right textile, plastic widget, or material, even packaging materials, for your product prototypes can be like hunting for a needle in a haystack. In this screencast I show you how to use Alibaba.com to pinpoint the exact materials and suppliers you need, wherever they are in the world . . . keep reading   How To Promote Your Product Or Business On A Budget You know you've got a great new product or service, but how to get it in front of everyone? That's where PR comes in. Getting good press coverage in the right media takes know-how and know-who. It can also take a big bite out of your budget. I asked small-business PR expert Antonia Chitty to share some of her insider know-how about great PR on a shoestring . . . keep reading   From the She's Ingenious! Forum... * Juju wants to know if she's the only one with packaging problems... * Tilly has recommendation for a distributor and textile supplier in Spain & Portugal... * Elaine wants to know if she should set up a Ltd company before she launches...     Next Mentoring Clinic for Members (Phone or Web) (8 Feb 8.30pm, 23 Feb 10.30am) Need some signposting? Or a sounding board? Want to unravel a dilemma? Or do you just want to connect with other women like you? These groups calls are run regularly for Members only. Get details for the next scheduled call and sign up for reminders... keep reading   QUOTE "You may encounter many defeats, but you must not be defeated. In fact, it may be necessary to encounter the defeats, so you can know who you are, what you can rise from, how you can still come out of it." Maya Angelou

Spotlight Events     The Social Revolution - Make it work for your business (9 Feb 6-9pm, Slough) Join Cally and other speakers at this Business Link evening for women in business. Find out what social media means for you, how to increase your online visibility, build your brand and reputation, and win more business.   more info > > >     Stepping Into Success: Women Unlimited All-Day Conference And Networking (8 March 2010) In celebration of Internation Women's Day, the London-based network for women in business has put together a programme to rival any all-day conference you'll see this year. Read more and claim your special She's Ingenious! discount   more info > > >   Follow me on Twitter for loads more tips and alerts I can't keep up with in this newsletter!   I love your feedback: callyrobson@shesingenious.org