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Free Tips Archive

Every couple of weeks we email a free tip, technique, or strategy about developing and marketing new product ideas and inventions. And managing yourself through the process.

To sign up for free tips, use the sign up form on the right or watch out for the pop-up on this page first time you visit.

 

How To Fund A Start-Up - The Basics of The Funding Game
Recorded Workshop by Paul Grant Part 1 of 8
How To Fund A Start-Up - The Basics of The Funding Game In Part 1 of his workshop, Paul Grant talks about his experiences, how to get funded without losing ownership, the four levels of the funding game, why only 1% of entrepreneurs usually get the cash, and the successful approach to winning funding . . . keep reading
Enterprise Nation Fund 101 - Cash Funding For Small Businesses
Emma Jones interviewed by Cally Robson Sept 2011
Enterprise Nation Fund 101 - Cash Funding For Small Businesses Every business idea or startup needs money to launch and grow. Unfortunately, these days cash handouts are hard to come by. All the more intriguing that the Fund 101 from small business champion Enterprise Nation seems to have hit upon a simple win-win formula for injecting up to £500 into micro-enterprises. I caught up with Founder, Emma Jones to find out more about the Fund 101 and how it works . . . keep reading
BFIIN Awards 2011 To Go Ahead 5th October
Cally Robson 3 Sept 2011
BFIIN Awards 2011 To Go Ahead 5th October No hanging about for this one... Bola Olabisi, head of the Global Women Inventors and Innovators Network, has announced that the British arm of the network (BFIIN) will go ahead with an awards competition and ceremony alongside the British Invention Show 2011 in London. If you have launched a new product or innovative business concept do consider entering . . . keep reading
Discovery Channel TV Show Looking For Innovators
Discovery Channel TV Show Looking For Innovators A new TV show being produced for the Discovery channel is looking for creative minds to take part. Anyone selected for the show will join fellow inventors in testing and then rating each other's creations. The winner will receive a cash prize of £5000 . . . keep reading
Opportunity To Feature Your Product On TV
Lisa Warner interviewed by Cally Robson
Opportunity To Feature Your Product On TV Lisa Warner, Founder of Fink Cards, has put together a pilot with Ideal World TV channel to feature mum-invented products to audiences up to 200,000 viewers. I caught up with Lisa to find out more about the pilot, how it came about,and what the deal is for mumpreneurs . . . keep reading
Summary Of Government Support For Business
Summary Of Government Support For Business Over the last year it's been all-change in government funding, grants and advice for start-ups, and small to established businesses of all sizes. Useful then, to have a summary of the 14 "business support products" as released early 2011 by BIS, the government Department for Business Innovation and Skills . . . keep reading
Inspire Young Women at Financial Mail's Breaking the Mould 2011
Inspire Young Women at Financial Mail's Breaking the Mould 2011 Financial Mail Women's Forum has offered She's Ingenious! an exhibition stand at this year's Breaking the Mould careers conference for sixth form girls, to be held at the prestigious Royal Institution in London's Mayfair on 14 March 2011 . . . keep reading
Enter Now for EUWIIN Awards 2011
Enter Now for EUWIIN Awards 2011 Bola Olabisi, President of the Global Women Inventors and Innovators Network (GWIIN), has announced that nominations for the European Women Inventors and Innovators Network (EUWIIN) awards 2011 are now open . . . keep reading
Industry Practices Inventor-Entrepreneurs Should Be Wary Of
Cally Robson
Industry Practices Inventor-Entrepreneurs Should Be Wary Of We all know that invention promotion companies that claim they will market your new product idea are the biggest scam around. But are you aware there are other professional services and practises in the product development industry that amount to daylight robbery for your start-up finances? . . . keep reading
Innovate10 Competition With Cash Awards For New Technologies and Ideas
Innovate10 Competition With Cash Awards For New Technologies and Ideas While government funding for business is faltering in other areas as massive cuts and restructuring take place, awards and activities aimed at innovation from the government-funded Technology Strategy Board seem to be on the increase. One case in point is the Innovate10 initiative . . . keep reading
Why The British Library's Business & IP Centre Is Worth A Visit
YouTube Video with Anthony Lau
Why The British Library's Business & IP Centre Is Worth A Visit It's always difficult to get across to a business newbie just how much is on offer at the BIPC for start-up entrepreneurs and seasoned business people. This quick video tour gives the best summary yet of what's on offer at this national institution in Central London . . . keep reading
A Business Plan For Investors - Vital Questions Your Plan Should Answer
Cally Robson 9 August 2010
A Business Plan For Investors - Vital Questions Your Plan Should Answer Try to fill out a business plan proforma or template, and chances are you'll end up stumped. There's no such thing as a standard business plan. Precisely because every new business idea is different. Better to approach your business plan by answering the questions that will be top of an investor's mind . . . keep reading
Shell Springboard Has Cash For Ideas That Counter Climate Change
Cally Robson 7 July 2010
Shell Springboard Has Cash For Ideas That Counter Climate Change Here's one to take note of if you have any kind of new energy-saving idea...The sixth round of the Shell Springboard competition has just opened, offering cash prizes of up to £40,000 for innovative products or services that help reduce our impact on global climate . . . keep reading
How To Set Up Google Alerts For Your New Product
Screen demo by Cally Robson
How To Set Up Google Alerts For Your New Product It's useful to know when you or your new product are being talked about or reviewed on the Web. Here's a quick demo on how to set up Google Alerts to get notified when anyone mentions names and phrases you're keeping tabs on . . . keep reading
Barclays "One Small Step" Competition Offers £50,000 Prizes
Cally Robson 8 April 2010
Barclays "One Small Step" Competition Offers £50,000 Prizes It's tough to win funding for a new business. Not because of the current economic climate, but down to the fact that at concept stage, there's a very high risk of failure. Private and government money prefer businesses that are much more advanced. Not so the Barclays "One Small Step" competition. Barclays are offering a hefty £50,000 boost to for new business ideas around the UK . . . keep reading
20 Hot Areas To Design And Invent Products For
Cally Robson
20 Hot Areas To Design And Invent Products For Know you'd like to invent a new product, but not sure what will sell? Here are 20 suggestions for consumer product categories that are hungry for innovative ideas . . . keep reading
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Jacqui O'Connell, The Cable Label Co"I have just become a Member...and I have been looking at your website and would like to congratulate you on it. The resources are fantastic and the content very useful."
Jacqui O'Connell www.thecablelabelco.co.uk


Zandra Johnson, Founder Fairytale Furniture"The Shesingenious site is so easy to navigate and I'm eternally grateful that it is so easy to login. Thank you."
Zandra Johnson Fairytale Children's Furniture 


"You are a star!! Many, many, many thanks...you have just put to bed about 3 months worth of anxiety, plus have given me the confidence to move forward with this idea/venture, freely!!..It's true, that 'Knowledge truly sets you free'."
Donna, London 


"Thank you very much for the mentoring session and ... again for sharing with me your ideas and insights! You have given me the structure that I very much needed to finally put my dreams into a reality - 'Thunderbirds are Go'!"
LPC, London


Janet Korsak, Coolscapes"Just want to say - what a great resource your website and expertise is. I've just ordered a few (more) books. It's great to receive the newsletter and I'm looking forward to the telephone tip. We all need some support - thank you."
Janet Korsak coolscapes.co.uk Melksham, Wilts


"She's Ingenious! is a great resource. The articles are so handy to refer to and easy to understand. They cover a wide range of topics that usually have some excellent advisory content. I find the quick guides easy to dip into as they are very to the point and the tips particularly useful. I often post on the forum - if I have a confidence issue with a path I am taking its so good to air my concerns and know I will get a sensible answer that I trust and respect..."
Tracey Evans


"Today I really enjoyed every minute of your seminar. You are very professional and human. You understand us and bring us the knowledge to go in the right direction. It was a very special day for me listening to your presentation. I would like to say a very special thank you."
Danielle Lelliott


"I honestly thought you to be one of the most personable, realistic, knowledgeable speakers I've heard in my six months of business-related research."
Anna Winstanley


 Laura Templeton, designer "... I just knew she'd be fantastic to work with, my gut instincts were spot on!"
Laura Templeton, Take Shapes 

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