She's Ingenious! is an online club and library of resources to help enterprising women through the maze of developing and commercializing their new products and inventions.

Don't go the journey alone. Join our friendly group and find people who can support and inspire you, plus practical info to help you.

Read about the benefits of becoming a Member. Membership starts from just £1.

Online Presentation: How To Handle The Risks Of Launching A New Product (24 Feb 2010, 11am GMT) Mandy Haberman offered her patented leak-proof Anywayup Cup to 18 companies in the baby product industry. They all turned it down. Little did she think that one of those potential licensees, 18 months after watching her successfully launch the product herself, would come out with a copy. Join us in this live webinar to hear Mandy's tips on handling risks to your business . . . keep reading The Social Revolution - Make It Work For Your Business (9 Feb, 6 to 9pm, Slough) Cally Robson will open this Business Link evening event for women in business. A line-up of guest speakers will talk about how social media is changing the ways in which micro business owners can increase their online visibility, build their brand and their reputation, and win more business . . . keep reading Free Mentoring Calls for Members (Join Every 2 Weeks by Phone or Web) Need some signposting? Or a sounding board? Want to unravel a dilemma? Or do you just want to connect with other women like you? These groups calls are run regularly for Members only. Get details for the next scheduled call and sign up for call reminders here... . . . keep reading

Book Your Free Consultation For New Members Sometimes the only way to move forward with your idea is to talk it through with someone. Join today and claim your bonus one-to-one session to chat through your idea(s) with Product Development Specialist and Coach, Cally Robson. Find out if your idea is worth putting your energy into and pinpoint your immediate action points . . . keep reading The 11 Top Ingredients In A Winning New Idea Teleseminar recording by Cally Robson Everyone knows there's no exact formula for an idea that will become the next big thing. But check off these 11 key ingredients, and you've got the nearest thing to a recipe for success that will attract investors, buyers and business partners . . . keep reading The 8 First Steps To Getting A New Product Idea Or Invention Off The Ground Teleseminar recording by Cally Robson Most people spend money prototyping and protecting ownership of their new idea or innovative design before they've covered the basics. Follow these 8 simple steps and you'll save yourself a lot of time and cash. . . . keep reading

True Teamwork Brings Success Mike Farr interviewed by Cally Robson Finding a trustworthy partner in business can be fraught with risks. But there are times when teamwork pays off. Mike Farr, business partner to Steve Thomas, inventor of the Topster milk pourer, talks about the teamwork needed to launch and grow a successful product . . . keep reading When A Designer's Name Is A Girl's Best Friend Jane Rafter interviewed by Cally Robson For designers, most often the best strategy for protecting their work is to build their own reputation quickly. Fashion and accessories designer Jane Rafter talks about her innovative sandals, Slinks, and how building brand is as important as her patented design . . . keep reading Going Global With A New Product Simi Belo interviewed by Cally Robson The US market for hair and beauty products is 80 times bigger than the UK and Europe. Simi Belo, inventor of the Simi Weave alternative to tiresome and costly hair extensions, shares exactly how she developed her product, found manufacturers in the Far East and took it from UK launch to international distribution. . . . keep reading How To Start Making A Living From Your Invention Straight Away Sharon Wright interviewed by Cally Robson It's rare to get a new product prototyped, patented and selling into the market within a couple of years. But as saleswoman-turned-inventor Sharon Wright proves, with the right help and attitude a simple invention can cut through the product development process and have orders lined up as it rolls off the production line. . . . keep reading

3 Tips On Commissioning A New Product Design Morag Hutcheon has been design products for industry and individual inventors since 1985. She's an award-winning product designer and entrepreneur in her own right. Here are her top 3 tips to help anyone thinking of getting a new product designed . . . keep reading Using Twitter To Launch A New Product Or Business Julia DeBattista interviewed by Cally Robson 6 months ago Julia DeBattista didn't know a Tweet from a twizzlestick. Social Media and the Web was a mystery to her. She's since launched her niche travel website on the back of Twitter, and now promotes new businesses and campaigns for others, too. Get Julia's tips for beginners and find out why you should give Twitter a twhirl, even if your product or business is pre-launch . . . keep reading 7 Reasons To Go With A UK Manufacturer Dave Jones interviewed by Cally Robson Common belief is that developing and manufacturing a plastic product in the Far East is cheaper. In this interview, Dave Jones, who has been in the UK plastics business all his working life, gives some compelling reasons to at least get a quote before going overseas . . . keep reading Using Eco-Friendly Packaging to Sell Your Product Laurel Miller The way your new product is packaged and presented speaks volumes. It makes the difference between a brilliant new idea that sells well, or one that flops even before it hits the shelves. Eco-packaging and design expert, Laurel Miller, shared some packaging hints and tips at a recent She's Ingenious! meeting . . . keep reading Tools To Protect Your Idea - The Basic Types of IP Margaret Briffa interviewed by Cally Robson The Intellectual Property in a new idea is the seed of its long-term success. As you develop your idea, there may be more than one aspect to protect. Margaret Briffa, expert IP lawyer, gives a great summary of the tools available to protect your IP - patents, copyright, design right, registered designs, trademarks, and know-how and confidential information. . . . keep reading Can You Say Your Idea Is Truly Original? (Tip 2 of 5) Mark Sheahan interviewed by Cally Robson A whopping 98% of new ideas and inventions aren't original. That's the guestimate of British Library Inventor in Residence, Mark Sheahan, who says that most people fail to do the proper checks to establish the uniqueness of their ideas. In this video tip, Mark makes some simple suggestions. . . . keep reading Is Your New Idea Really YOU? Rasheed Ogunlaru interviewed by Cally Robson It's only natural. We tend to think a new product or business idea is going to be successful based on whether it's a "good one" or not. But, as top Life Coach and inspirational business speaker Rasheed Ogunlaru explains, to be successful, the most important ingredient is YOU. . . . keep reading